d du

du is a vibrant and multiple award-winning telecommunications service provider serving around 9 million individual customers with its mobile, fixedline, broadband internet, and home services over its 4G LTE network. du also caters to over 100,000 UAE businesses with its vast range of ICT and managed services. Since its launch in 2007, du has many UAE firsts to its credit, including the introduction of Pay by the Second® billing system, IPTV and self-service portal. du is ideally placed to support the realization of UAE Vision 2021 and the transformation of Dubai into a Smart City. du is also the official strategic partner of the Smart Dubai Office and the platform provider for Smart Dubai. Following the successful testing of the Middle East's first Internet of Things (IoT) network, du is on course to complete the deployment of its IoT network in 2016. du ranked as the 12th most sustainable brand in the Middle East in 2016. du previously won the coveted title of the Middle East Brand Authority in 2013. du is also credited by the UAE Government with 19.5 percent of the world's largest telecommunications companies in 2014.