Artra for Real Estate

AI outbound for real estate agents

Artra runs the prospecting grind — FSBOs, expired listings, your farm, and past clients — across calls, SMS, and email, so you spend your hours on showings and listing appointments instead of dialing.

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Residential agentListing agentCommercial brokerTeam leadReal estate investor
The problem

Outbound that fits how real estate actually closes.

Built for real estate agents and brokers — not retrofitted from a generic B2B tool.

Prospecting eats the day you should spend selling

FSBO calls, expired-listing follow-up, and farm touches can swallow 10–25 hours a week — the exact hours that should go to showings and listing appointments. The activity layer is necessary, but it isn't where your commission comes from.

Leads go cold between the open house and the third follow-up

Most deals need 5+ touches across channels, but manual follow-up stalls after the first voicemail. The lead that would have listed with you signs with whoever called back.

Email-only tools miss how real estate actually converts

FSBOs and expired listings respond to a voicemail and a text long before they answer an email. A tool that only sends email leaves most of the conversion on the table.

Your sphere goes quiet, and so do the referrals

Past clients and your database are your highest-ROI source of deals, but staying in front of hundreds of them — anniversaries, market updates, check-ins — never makes it to the top of the list.

What Artra writes

Real outreach for a real estate rep.

Every touch references a real signal — a property, a price, a past close — not a {first_name} merge tag. Here's the kind of message Artra drafts and sends on its own.

Call → voicemail drop Expired listing — sat 90 days, just came off the market

Hi, this is Maya — I noticed your place on Linden came off the market this week. I'm not calling to list it today; I just pulled what the three comparable homes nearby actually closed at and it surprised me. Happy to text it over — no pitch. Reach me back when you have a minute.

SMS FSBO — listed by owner 4 days ago, follow-up after no-answer

Hi — saw you're selling the Maple St. home yourself. Totally get wanting to skip commission. If it helps, I can send the buyer demand in that ZIP this month so you're pricing against real numbers. Want me to text it?

Email Past-client re-engagement — bought through you ~2 years ago
Subject: quick one on the Oakdale house

Hi — it's been about two years since you closed on Oakdale, and rates shifted enough this quarter that a few past clients have been asking what their place is worth now. No agenda — want me to run your current number and send it over? Takes me five minutes.

Use cases

The agent runs the activity. You run the conversations.

CampaignWhat Artra handlesWhat you handle
FSBO outreach Research the listing, draft the voicemail + SMS + email, drop voicemail on no-answer, follow up on cadence Live conversations and listing appointments
Expired listings Multi-touch sequence across call, SMS, and email over 30–90 days Conversations and re-list appointments
Geographic farming Periodic touches to homeowners in your farm area Calls when interest signals appear
Circle prospecting “just sold / just listed” outreach to neighbors of recent deals Buyer and seller conversations
Past-client re-engagement Anniversary check-ins, market updates, annual touches Referral and repeat-business conversations
Pricing

Start free. Add calls and SMS when you need them.

Real estate prospecting lives on the phone and SMS. Pro+ adds the built-in dialer (local presence, AI voicemail drop) and texting on top of email.

Free

Free
Get started

Pro

$70/mo
Get started
Recommended

Pro+

$120/mo
Get started

Scale

$500/mo
Get started

See full plan comparison →

FAQ

Real Estate questions, answered.

What is the best AI sales agent for real estate agents?

Artra is built for the way real estate actually converts — it runs outbound across the dialer, SMS, and email in one product, so FSBO and expired-listing follow-up doesn't stall after the first voicemail. The AI handles the high-volume activity layer while you take the live conversations and listing appointments.

How do real estate agents use Artra?

Agents point Artra at FSBOs, expired listings, their farm area, buyer and investor lists, and past clients. The agent researches each contact, drafts personalized calls, texts, and emails, and runs the cadence autonomously — stepping back to you only when a prospect responds and it's time for a real conversation.

Does Artra handle calls and SMS, not just email?

Yes. On the Pro+ plan and above Artra includes a built-in dialer with local presence numbers and AI voicemail drop, plus SMS sequencing, alongside email. That matters in real estate, where a voicemail and a text convert FSBOs and expired listings far better than email alone.

Is AI-assisted calling allowed in real estate?

AI-assisted outbound calling is generally legal in the US but subject to TCPA and Do-Not-Call rules. Scrub DNC lists, respect quiet hours, and handle opt-outs — Artra's dialer includes compliance controls, but check with your broker and local regulations for your jurisdiction.

How quickly can I get started?

You can sign up free and be running in minutes. Connect your work email and a business number, import your lists (FSBOs, expired listings, past clients, farm), pick a cadence per list type, and launch.

Ready when you are

Put the prospecting
on autopilot.

Free to start, live in minutes, no demo gate. Let Artra run research-to-booked across your lists while you focus on the conversations that close.

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