Artisan is known for Ava, an AI BDR that automates email and LinkedIn prospecting on annual contracts. Artra is the full outbound stack behind one agent — a 2.1 billion contact database, built-in deliverability, multi-channel sending and a dialer — self-serve and free to start.
Meet Max — an AI sales agent that runs the whole motion on a stack you don't have to assemble.
Ava — an AI BDR that automates email and LinkedIn prospecting.
| Artra | Artisan | |
|---|---|---|
| What it is | An AI sales agent (Max) plus the full outbound stack | An AI BDR (Ava) for automated prospecting |
| Runs the outbound for you | ✓ Research, draft, send, qualify, and book | Ava automates much of the BDR motion |
| AI research & personalization | ✓ Sentence-level personalization from live research | Personalization waterfall per lead |
| Intent & buying signals | ✓ Funding, hiring, and news signals | Data Miner — funding, hiring, search intent |
| Reply handling | ✓ Reads replies, scores intent, routes hot leads to you | Ava manages follow-ups automatically |
| Meeting booking | ✓ Books the meeting automatically | Prospecting-focused (top of funnel) |
| Proactive coaching | ✓ Max watches your numbers and suggests the next play | ✕ Autonomous prospecting, not coaching |
| Contact database | ✓ 2.1B contacts, verified with live signals | 300M+ verified contacts, 200+ countries |
| Email deliverability stack | ✓ Built in — warmup, blacklist monitoring, spam analysis | Built in — warmup & deliverability tooling |
| Channels | ✓ Email, SMS, LinkedIn, dialer | Email, LinkedIn |
| SMS texting | ✓ Built in | ✕ No SMS |
| Built-in dialer / phone | ✓ Included | ✕ Not a focus (email + LinkedIn) |
| CRM sync | ✓ Two-way Salesforce & HubSpot | CRM integrations |
| You approve before it sends | ✓ Confirm card on every plan | Largely autonomous once configured |
| Pricing model | ✓ Flat, self-serve — Free, $70, $120, $500/mo | Sales-led annual contracts (reported ~$2,000/mo+), demo required |
| Free tier | ✓ Free forever | ✕ No — annual commitment |
| Contract length | ✓ Monthly, cancel anytime | ✕ Annual commitment |
| Onboarding | ✓ Self-serve in minutes | White-glove, dedicated account manager |
| Best for | ✓ The individual rep — free to start | Teams committing to an annual contract |
Artisan details from public sources as of June 2026 (artisan.co and third-party reviews). Reported pricing and packaging change — confirm current details on artisan.co.
Free forever tier. No credit card. Your first agent is live in under 10 minutes.